Innovate and engage customers
Offer a social wish list which allows shoppers to share desired products and view friends' wish lists. Using Facebook connect eliminates the need to create an account, so shoppers can use the application in one click
Draw traffic
Shoppers can choose to publish their actions on your site to Facebook and share information with friends. You benefit from free promotion done by your best customers
Allow shoppers to connect with friends
Shoppers who connect to Facebook will automatically see products their friends liked on your site
