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Category:
Articles
Study of Online and Offline Habits of Australian Shoppers
May 16, 2017
Nowadays there are multiple shopping channels customers can use, with the dominant offline and online channels. Many shoppers use a…
Conversion Rates 2016 By Device Pattern
May 15, 2017
The global average conversion rate is the highest via computers, followed by tablets, and lastly phones, according to the ecommerce…
10 Things You Can Do Right Now to Improve Conversion Rates
January 31, 2017
Put simply, your ultimate goal in online retail is having your customers convert. The more customers of yours convert, the…
iPhone Conversion Rates By Model
January 19, 2017
Many researchers in the past have shown that Apple users are more valuable than other phone brand users. We at…
17 ways to personalize ecommerce for four types of customers
November 18, 2015
By Ben Davis Back in 2013, our Realities of Personalisation report found that 98% of respondents saw personalisation as critical…
How eCommerce sites can cater for the ‘just browsing’ shoppers
April 3, 2014
Online retailers are struggling to unearth the reasons why shoppers abandon their sites without converting. Econsultancy recent Reducing Customer Struggle report reveals…
How to improve customer experience when products are out of stock
February 14, 2014
Various cart abandonment surveys conclude that around 25% of online customers abandon their cart due to out-of-stock issues. But…
How to build your email list to personalize the ecommerce experience
September 17, 2013
Like the excitement you feel when getting a phone number to set-up a date, gaining an email address from an…