[Guide] How to Increase AOV with Examples
There are multiple ways to grow your sales. Unfortunately, not enough eCommerce stores focus on average order value as a lever to increase revenue. Multiplying revenue requires you to work...Read more
Guide: Multi-Channel Browse Abandonment to Drive Conversions
Browse abandonment emails increase conversions. Basic cart abandonment solutions are only triggered when shoppers make it to the checkout form. But the truth is, most potential customers never make it...Read more
Advanced Triggered Email Examples from Amazon, Shipt, Sur La Table, +
Triggered emails multiply sales and retain customers. This guide breaks down how to create a triggered marketing campaign, complete with screenshots and examples from Amazon, Shipt, Sur La Table, and...Read more
Advanced LifeCycle Marketing Strategies & Tactics
Your customers and prospects are not the same. What they know about you is different. How much they spend is different. What kind of relationship they have with you is...Read more
Dynamic Content Examples that Increase Conversions
Dynamic content creates better shopping experiences.You can personalize offers based on previous purchases, location, or update in real time based on their in-session viewing behavior.Thig guide breaks down what website...Read more
[Case Study] Breakdown of e.l.f. Cosmetics Customer Retention Strategy
Customer retention is necessary for e-Commerce success. We've covered before how effective retention marketing strategies are at: Multiplying LTV - By generating multiple purchases Increasing AOV - By collecting customer data and using...Read more
Complete List of Cart Abandonment Statistics: 2006-2019
In 2019, e-Commerce stores continue to battle cart abandonment. Cart abandonment is when a customer leaves without buying, after adding an item to their cart. While there are many reasons for...Read more
2 Ways to Measure Customer Retention Rate, One’s Wrong
Improving customer retention rate will multiply profits.Today, we are breaking down how eCommerce retention works. We will look at two methods to calculate your eCommerce customer retention rate, and give...Read more
[2019 Guide] Advanced eCommerce Personalization- 23 Tactics That Work
ECommerce Personalization multiplies conversions, increases AOV, and creates relevant customer touch-points. Despite this reality, many established stores fail at personalization. This guide is built to help you succeed. We've pulled eCommerce...Read more
[Guide] Advanced Product Recommendation Tactics to 3x Revenue
Effective recommendations make sales.Unfortunately, many eCommerce stores slap basic category level or best selling product recommendations on their site and never think about it again.We can do better.Today, product recommendation...Read more