Cohort analysis can multiply sales. Unfortunately, many eCommerce stores limit cohort data to improving retention, or worse, don't use it at all.This guide showcases how eCommerce brands can use cohort...Read more
Improving your retention rate is a massive opportunity in your business. This article breaks down successful retention strategies by some of the most successful eCommerce stores.An often cited study by...Read more
Browse abandonment emails increase conversions. Basic cart abandonment solutions are only triggered when shoppers make it to the checkout form. But the truth is, most potential customers never make it...Read more
Barilliance, a leading personalization platform for Retailers, launches full multivariate testing and optimization with a live front end visual editor. Retailers can now create personal experiences for unlimited audiences, without...Read more
Ecommerce personalization multiplies conversions, increases AOV, and creates relevant customer touch-points.Despite this reality, many brands fail implementing personalization. This guide is built to help you succeed. We've pulled ecommerce personalization...Read more
What are the most effective ecommerce ab tests? While you can use any AB testing framework with Barilliance, we've found a number of best practices that generate the best customer...Read more
Cart abandonment emails increase profits.The problem is that a ridiculous 269 billion emails are sent every single day. To get your cart abandonment emails open, you need relevant, irresistible subject lines....Read more
Traditionally, Black Friday has been the most important shopping day in many major markets. However, as store's merchandising strategies began to evolve, a number of competing shopping occasions developed. None of...Read more
This article will break down Black Friday statistics in 2020, including digital conversion rates and cart abandonment. We segment data by country and device go give a full picture on...Read more
Website personalization creates incredible, high performing customer experiences. We've seen clients use personalization to reduce customer churn, increase conversions, and even reduce cart abandonment. Below, we've collected advanced website personalization...Read more
