Ecommerce Personalization Blog

Ecommerce tips, strategies, and news – all without ever having

Top 10 Reasons (and solutions) for Shopping Cart Abandonment

The average eCommerce store loses 75% of their sales to digital cart abandonment. This article breaks down the top reasons for cart abandonment (and how to prevent it). We look […]

How to craft a welcome email series that sells

An effective welcome email series will deepen customer relationships and drive sales.Unfortunately, many brands do not make the most of the opportunity to craft a truly excellent welcome campaign. In […]

[Guide] Advanced content personalization examples for ecommerce

Many stores fail to utilize content personalization to increase conversions.The truth is, while product recommendations are fantastic, they are just part of a comprehensive conversion optimization strategy.This guide breaks down […]

Guide: How to increase customer lifetime value ft. Amazon & Sephora

Do you use customer lifetime value (CLV) to maximize profits?This guide covers not only how to calculate CLV, but also the inherit challenges in adopting it as a KPI for […]

[Guide] How to Increase AOV with Examples, Screenshots, Tips, & Tactics

There are multiple ways to grow your sales. Unfortunately, not enough eCommerce stores focus on increasing average order value as a lever to multiply profits. While we’ve covered conversion optimization […]

[Guide] Advanced Customer Lifecycle Management

Customer lifecycle management is becoming increasingly mandatory for eCommerce stores to be successful.This guide illustrates how to multiply profits, repeat purchases, and customer loyalty with best practices and examples from […]

How to use Cohort Analysis to Increase Sales, Ad Spend, + More

Cohort analysis can multiply sales. Unfortunately, many eCommerce stores limit cohort data to improving retention, or worse, don't use it at all.This guide showcases how eCommerce brands can use cohort […]

[Guide] Personalized Product Recommendations Tactics for Profits

Product recommendations can multiply profits. Unfortunately, not all recommendations are the same. We've foundpersonalized product recommendations vastly outperform generic ones. This guide walks through how to implement personalized recommendations in your store. […]

[Guide] Database Marketing Examples + Tactics to Succeed

Database marketing is the single most impactful investment you can make as an eCommerce store. Today, customer data can be collected, analyzed, and leveraged to create personal offers. With database […]

Complete List of Cart Abandonment Statistics: 2006-2021

The truth is... as an e-Commerce store you lose sales from cart abandonment. This post breaks down not only how to properly measure shopping cart abandonment, but also key cart […]