Triggered emails have increased conversions, multiply sales, and push repeat purchases. Below, we explore how to create a triggered marketing campaign. To illustrate, we gathered triggered email examples from Amazon, Shipt, Sur...Read more
RFM analysis increases eCommerce sales. It enables personalized marketing, increases engagement, and allows you to create specific, relevant offers to the right groups of customers. This post explores the benefits of...Read more
Behavioral segmentation creates personalized customer journeys and increases profits. This post shares advanced behavioral segmentation tactics and strategies for eCommerce brands. Today, personalization software gives you the ability to observe...Read more
This post is part 4 of our ongoing coverage of COVID-19's impact on eCommerce. Here we focus on the Home and Garden industry, including furniture and other home goods. To see how...Read more
COVID-19 affects industries differently. To some industries, such as travel, it is decimating demand. For other sectors of the economy it is providing opportunities.Last week we covered how COVID-19 is affecting...Read more
Your eCommerce store should optimize it's pricing strategy. And, in our opinion, leverage personalization and data to successfully implement value pricing.This post outlines how to successfully increase profits with a...Read more
As the world reacts to the COVID-19 pandemic, we wanted to supply detailed information on how this virus is affecting eCommerce stores. This article focuses on the European Union (EU)....Read more
As the world reacts to the COVID-19 pandemic, we wanted to supply detailed information on how this virus is affecting eCommerce stores. While this article focuses on sales in the United...Read more
We've covered how effective retention marketing strategies are at: Multiplying LTV - By generating multiple purchases Increasing AOV - By collecting customer data and using it to create more effective offers Unlocking...Read more
Cart abandonment emails work.The problem is that a ridiculous 269 billion emails are sent every single day. This guide reveals how the best eCommerce stores are getting their abandoned cart emails...Read more
