2022 Email Marketing ROI Statistics: Open Rate to RevenueIs marketing profitable? Today we look at email marketing statistics, including metrics on email conversion rates, open rates, click through rates, and ultimately ROI.Our dataset includes aggregated data from 2016-2021 […]Read more
Complete List of Cart Abandonment Statistics: 2006-2022The truth is... as an e-Commerce store you lose sales from cart abandonment. This post breaks down not only how to properly measure shopping cart abandonment, but also key cart […]Read more
[Guide] Listing page optimization to increase salesListing page optimization can multiply profits. Product pages fill multiple roles, including product discovery, education, and selection.Today, we explore how Home Depot, one of the most successful online stores in […]Read more
Product Page Design that Increases SalesGreat product page design creates great customer experiences. However, there are two significant challenges product pages face. First, there are many types of buyers that engage with product pages - from […]Read more
Abandoned Email Subject Lines: Definitive Guide (Updated 2022)Cart abandonment emails increase profits.The problem is that a ridiculous 269 billion emails are sent every single day. To get your cart abandonment emails open, you need relevant, irresistible subject lines. […]Read more
[Guide]: RFM Analysis w/ predictive segmentation examplesRFM analysis increases eCommerce sales. Today, we explore how we can use recency, frequency, and monetary data from our customers to unlock personalized marketing and increase engagement. Even better, we'll see how RFM […]Read more
Advanced LifeCycle Marketing Strategies & TacticsCustomers are not equal. Some are visiting for the first time, while others are frequent buyers. Customer lifecycle marketing uses this reality to create personal, relevant offers throughout the customer […]Read more
Dynamic Content Examples that Increase ConversionsDynamic content creates better shopping experiences. With more relevant offers, interactions, and recommendations, your site will increase both conversions and AOV. This guide breaks down what website dynamic content is, and […]Read more
[Guide] Upsell and cross-sale examples ft. Disney, Etsy +moreWhen used correctly, upselling and cross-selling improve customer experiences and store profits.This guide explores a variety of ways to implement cross-sales from a customer's point of view. We believe that […]Read more
Adv. Triggered Email Examples + Best Practices ft. Amazon, Nike, GoogleTriggered emails increased conversions, multiply sales, and push repeat purchases. This post explores how to create triggered email marketing campaigns. We include examples from Amazon, Nike, Google, Bank of America, […]Read more
