Ecommerce Personalization Blog

Ecommerce tips, strategies, and news – all without ever having

Abandoned Email Subject Lines: Definitive Guide (Updated 2021)

Cart abandonment emails increase profits.The problem is that a ridiculous 269 billion emails are sent every single day. To get your cart abandonment emails open, you need relevant, irresistible subject lines. […]

Dynamic Content Examples that Increase Conversions

Dynamic content creates better shopping experiences. With more relevant offers, interactions, and recommendations, your site will increase both conversions and AOV. This guide breaks down what website dynamic content is, and […]

[Guide] Upsell and cross-sale examples ft. Disney, Etsy +more

When used correctly, upselling and cross-selling improve customer experiences and store profits.This guide explores a variety of ways to implement cross-sales from a customer's point of view. We believe that […]

Adv. Triggered Email Examples + Best Practices ft. Amazon, Nike, Google

Triggered emails increased conversions, multiply sales, and push repeat purchases. This post explores how to create triggered email marketing campaigns. We include examples from Amazon, Nike, Google, Bank of America, […]

Top 10 Reasons (and solutions) for Shopping Cart Abandonment

The average eCommerce store loses 75% of their sales to digital cart abandonment. This article breaks down the top reasons for cart abandonment (and how to prevent it). We look […]

How to craft a welcome email series that sells

An effective welcome email series will deepen customer relationships and drive sales.Unfortunately, many brands do not make the most of the opportunity to craft a truly excellent welcome campaign. In […]

[Guide] Advanced content personalization examples for ecommerce

Many stores fail to utilize content personalization to increase conversions.The truth is, while product recommendations are fantastic, they are just part of a comprehensive conversion optimization strategy.This guide breaks down […]

Guide: How to increase customer lifetime value ft. Amazon & Sephora

Do you use customer lifetime value (CLV) to maximize profits?This guide covers not only how to calculate CLV, but also the inherit challenges in adopting it as a KPI for […]

[Guide] How to Increase AOV with Examples, Screenshots, Tips, & Tactics

There are multiple ways to grow your sales. Unfortunately, not enough eCommerce stores focus on increasing average order value as a lever to multiply profits. While we’ve covered conversion optimization […]

[Guide] Advanced Customer Lifecycle Management

Customer lifecycle management is becoming increasingly mandatory for eCommerce stores to be successful.This guide illustrates how to multiply profits, repeat purchases, and customer loyalty with best practices and examples from […]