Website Personalization

Target customers with dynamic content, messages, and offers to increase conversions by 30%+.

Relevant, Dynamic Content

Your customers are different: they may be first-time visitors or loyal customers; they can live in the US or in Europe; they might have found your site on Google or clicked on your banner on one of your affiliate sites. These differences matter.

Offer each customer a personalized shopping experience based on real-time shopper engagement, traffic source, weather, browsing device and social media attributes.

Go beyond content

Barilliance allows you to do far more than display dynamic content. From email sign-up forms to feedback popups and automatic application of coupons, Barilliance provides a complete website personalization solution.

Personalization reduces Shopping Cart Abandonment

Personalization reduces Shopping Cart Abandonment

Not all visitors who arrive to your site are ready to make a purchase. But those who added products to the shopping cart are getting closer to making a decision. Utilize our service to present these shoppers, with relevant and timely messages that will drive them to complete the transaction.

In case the visitors choose to not complete the purchase, implement Barilliance Cart Abandonment Solution to Trigger a remarketing email campaign.

Barilliance is loved by users worldwide

Juan Larrauri

Digital Marketing Manager - LG Spain

"Its personalization software surpassed our expectations and drove conversion and cross sales up to record levels while literally saving hundreds of hours in manual work."

Michael Carlisle

Head of IT & Systems - Pushys

"Barilliance's personalization platform gives us the ability to create specific offers, and personalize the entire customer journey for our visitors. We've tripled eCommerce conversions"

Tamara Falcke

Email Channel Manager - Surfstitch

"We were able to achieve a 300% revenue lift on our previous efforts in this area and were able to more than double our previous ROI."

Matan Armoni

Ecommerce Director - EyeBuyDirect

"We are now using Barilliance personalization technology to better target and serve our customers and are extremely happy with the results."

Personalize for your offline customers

Not all of your first-time online customers are new customers, some of them have made purchases in your physical store before.

Barilliance lets you identify such customers with our unique triggered email booster and treat them as returning customers. For such customers, we will personalize your website based on offline-obtained data, such as their purchase history, shopping preferences (i.e. brand affinity, favorite products, customer size) and more.

Unmatched ROI

Target customers with dynamic content across multiple pages.

Make changes in minutes

Add personalized content across any page on your website on any device. You can decide on which pages the content will be visible and do it yourself in a few minutes without IT involvement.

Pre-defined best practices

You don’t have to reinvent the wheel. The product comes with pre-defined best practices that work for many of our customers. We also provide default and dynamic content that you can easily customize to match your site’s design.

Multivariate A/B testing

Take advantage of personalization variations to create true multivariate tests.


Quickly iterate and maximize conversions and AOV. 

Unmatched ROI

Target customers with personalized recommendations across multiple pages.

Expected Results

On average, revenues generated from product recommendations account for 12% of total revenues.

Conversion rates of customers who clicked is 5.5 times higher compared to those who have not interacted with recommendations.

Key Benefits

  • Increase conversion rates
  • Higher average order value
  • Improve merchandising efficiency
  • A/B Testing
  • Higher engagement and loyalty

No Need for IT Support

Simply add our tag and you’re done. How come? we configure our system to capture data instead of asking your IT to send it to us. Once the system starts to collect data, there is a learning period in which data is analyzed (2-4 weeks depending on your traffic and catalog size).