Personalized store locator

There are so many opportunities to enhance the shopping experience by personalizing it. A few days ago I came across rockport.com and found their use of my Geolocation information to...Read more

Segmentation and targeting service released!

We have recently added a new member to our eCommerce Personalization suite: meet our post click segmentation and targeting tool. The tool allows marketers to define highly targeted customer segments...Read more

Product Recommendations titles

  What should be the text of product recommendations titles? should it be a generic “You might also like” or should you provide Amazon style titles such as “Inspired by...Read more

Facebook connect vs. share

With all the buzz around social shopping, web 2.0 and widgets people often ask us what is the difference between Facebook connect and a “share this” button you see on...Read more