Brilliance eCommerce Blog
eCommerce tips, strategies, insights, and practical guidance for smarter growth

Brexit Sales Statistics – One Week Later
The Brexit referendum had economic implications far beyond the United Kingdom. Pension funds in the US lost value and the…
Barilliance Email Personalization Pays Off for Online Fashion Retailer Lux Fix
According to InternetRetailing most of the UK’s Top500 retailers lag behind when it comes to implementing an email personalization program.…
SmartInsights selects Barilliance as one of the leading 5 technologies in the Personalization for Ecommerce category
SmartInsignts published today a Free Digital Marketing Tools and Service report that recommends 30 categories of marketing technology. The 30 categories are grouped…
How to Increase your Email Capture Rate – eBook
The vast majority of store owners invest substantial resources in acquiring new business, abandoning former prospects. Research shows that only…
Barillance helps retailers retarget shoppers via email
MARCH 29, 2016 By Allison Howen E-commerce personalization solutions provider Barilliance has unveiled a new feature to help retailers retarget site…
New Barilliance Feature Increases Email Capture and Triples Cart Abandonment Email Recovery
The new "Booster" feature enables online retailers to retarget visitors arriving through their email blasts with abandonment cart emails, without…
Retailers Increase Email Capture and Boost Cart Abandonment Email Recovery With New Feature
Case study shows one retailer tripled dollar value recovered from cart abandonment emails By Christine Kern As consumers turn increasingly…
Ad Roundup: Targeting the focus of new product launches
Three new product launches in the online space are focused on targeting. Details in today's advertising roundup By Kristina Knight First........…
A New Barilliance Feature Increases Email Capture and Triples Cart Abandonment Email Recovery
Barilliance (barilliance.com), the e-commerce personalization solutions provider, today announced the launch of an innovative new feature, the Triggered Email Booster.…
How a Daily Deals Site Increased Abandonment Cart Recovery
Barilliance recently introduced a unique feature - "Triggered Email Booster“. In this case study a Barilliance customer (a Daily Deals site),…










