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Cart abandonment emails work.The problem is that a ridiculous 269 billion emails are sent every single day. This guide reveals how the best eCommerce stores are getting their abandoned cart emails...Read more
Do you know the biggest opportunity to lower cart abandonment in 2018?Every few years, a new marketing opportunity emerges.Today's new channel is messaging apps. And the biggest opportunity is in...Read more
Unfortunately, most studies on email statistics are limited to open rates, click through rates, and bounce rates.But for most of us, the ultimate KPI for eCommerce email campaigns is profitability.This...Read more
This is an in-depth, step by step instruction manual on how to measure shopping cart abandonment rates in Google Analytics. The truth is, the process to set up tracking is...Read more
It's 2018 and cart abandonment continues to plague retailers. This post collects a number of cart abandonment statistics, both from our own database consisting of billions of sessions and third...Read more
This is the ultimate guide to abandoned cart emails. It is NOT just a collection of tips.Instead, you will see successful strategies employed by the most successful eCommerce stores of 2018,...Read more
Black Friday, the single highest selling day in eCommerce, just passed. This year we looked at over 18 million sessions over Black Friday and Cyber Monday weekend from top performing eCommerce...Read more
It is quite the common knowledge amongst e-tailers that cart abandonment emails are the way to recover abandoned carts. Barilliance’s recent studies show that our clients can convert up to...Read more
Cart abandonment is an inevitable part of ecommerce. However, it can be viewed as positive. According to an article by Jeremy Smith there is a different way of looking at...Read more
Why is cart abandonment unfavorable? Shopping cart abandonment describes the phenomenon where customers add items to their shopping carts but then leave the site without making a purchase. It is...Read more
