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Cart abandonment

By Stephan Serrano

Guide: Multi-Channel Browse Abandonment to Drive Conversions

Browse abandonment emails increase conversions. Basic cart abandonment solutions are only triggered when shoppers make it to the checkout form. But the truth is, most potential customers never make it...Read more

Curiosity Based Subject Line for cart abandonment
By Stephan Serrano

Abandoned Email Subject Lines: Definitive Guide (Updated 2020)

Cart abandonment emails increase profits.The problem is that a ridiculous 269 billion emails are sent every single day. To get your cart abandonment emails open, you need relevant, irresistible subject lines....Read more

By Stephan Serrano

Cyber Monday 2020 Statistics (including Cart Abandonment & Conversion Rate)

Traditionally, Black Friday has been the most important shopping day in many major markets. However, as store's merchandising strategies began to evolve, a number of competing shopping occasions developed. None of...Read more

By Stephan Serrano

Adv. Triggered Email Examples + Best Practices from Amazon, Shipt, Sur La Table, +

Triggered emails have increased conversions, multiply sales, and push repeat purchases.  Below, we explore how to create a triggered marketing campaign. To illustrate, we gathered triggered email examples from Amazon, Shipt, Sur...Read more

By Stephan Serrano

Top 10 Reasons (and solutions) for Shopping Cart Abandonment

Some estimates say the average eCommerce store loses 75% of their sales to digital cart abandonment. In other words, if you can improve your cart abandonment rate, you improve your profits.This...Read more

By Stephan Serrano

2020 Email Marketing ROI Statistics: Open Rate to Revenue

Unfortunately, most studies on email statistics are limited to open rates, click through rates, and bounce rates.But for most of us, the ultimate KPI for eCommerce email campaigns is profitability....Read more

By Stephan Serrano

Complete List of Cart Abandonment Statistics: 2006-2020

In 2020, e-Commerce stores continue to battle cart abandonment. Cart abandonment is when a customer leaves without buying, after adding an item to their cart.The truth is... as an e-Commerce...Read more

By Stephan Serrano

How FB Messenger Can Dramatically Lower Cart Abandonment

Do you know the biggest opportunity to lower cart abandonment in 2018?Every few years, a new marketing opportunity emerges.Today's new channel is messaging apps. And the biggest opportunity is in...Read more

By Stephan Serrano

5 Easy Steps: Track Shopping Cart Abandonment Rate in Google Analytics

This is an in-depth, step by step instruction manual on how to measure shopping cart abandonment rates in Google Analytics. The truth is, the process to set up tracking is...Read more

Thrive Market Logo and Copy Abandoned Cart Email Example
By Stephan Serrano

Abandoned Email Templates: Definitive Guide (Updated 2018)

This is the ultimate guide to abandoned cart emails. It is NOT just a collection of tips.Instead, you will see successful strategies employed by the most successful eCommerce stores of 2018,...Read more

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Definitive Guides

  • Shopping Cart Abandonment Guide
  • How to Select a Personalization Vendor
  • Abandoned Email Subject Lines: Definitive Guide (Updated 2020)
  • Abandoned Email Templates: Definitive Guide (Updated 2018)
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