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It is quite the common knowledge amongst e-tailers that cart abandonment emails are the way to recover abandoned carts. Barilliance’s recent studies show that our clients can convert up to...Read more
Cart abandonment is an inevitable part of ecommerce. However, it can be viewed as positive. According to an article by Jeremy Smith there is a different way of looking at...Read more
Why is cart abandonment unfavorable? Shopping cart abandonment describes the phenomenon where customers add items to their shopping carts but then leave the site without making a purchase. It is...Read more
The global average conversion rate is the highest via computers, followed by tablets, and lastly phones, according to the ecommerce personalization provider, Barilliance. Conversion Rates in Australia, the United Kingdom,...Read more
In Cart Abandonment Email Best Practices & Samples Part 1 we learned it is important to implement a cart abandonment emails campaign to recover as much of the lost sales...Read more
Introduction Cart abandonment is a familiar issue to retailers in e-commerce. When shoppers add items to their carts and don’t finalize their purchases retailers lose potential revenue. CPC strategy found...Read more
Is your customer about to leave the site? You can still try to stop them! How? Implement an exit intent pop up strategy and entice them to convert and/or capture...Read more
Sending out cart abandonment emails is an effective cart abandonment solution in recovering lost sales. But before the email itself can convince the customer to return to her cart, the email’s...Read more
As an e-tailer you must know how important cart abandonment emails are to recovering your lost sales. There are many different types of content you can use in your emails,...Read more
What are triggered emails? There are multiple reasons for sending emails to customers throughout their shopping journey. However, sending them manually is time-consuming, effortful and confusing. Instead of manually sending...Read more
