Ecommerce Personalization Blog

Ecommerce tips, strategies, and news – all without ever having

[Guide] Advanced Customer Lifecycle Management

Customer lifecycle management is a comprehensive strategy to maximize engagement with customers and increase profits.This guide illustrates best practices with examples from Target, Sephora, the NBA, Uber, and more. If...Read more

What are Triggered Emails?

What are triggered emails? There are multiple reasons for sending emails to customers throughout their shopping journey. However, sending them manually is time-consuming, effortful and confusing. Instead of manually sending...Read more